Thursday, May 19, 2022

ETMarkets Releases Crypto Corner Platform Along With CoinSwitch Kuber

Indian cryptocurrency exchange CoinSwitch Kuber has collaborated with ETMarkets to improve crypto literacy in India. 

ETMarkets has introduced a platform called Crypto Corner, which will help the audience to understand the implications of investing in digital assets and the risks involved in it.

The audience can find every little detail of cryptocurrency on ETMarkets’ platform. It will not only provide information related to investment but also will help users by guiding them about the regulatory compliance and norms that might be on the anvil.

While talking about CoinSwitch Kuber’s partnership with ETMarkets, Ashish Singhal, the CEO of the crypto trading platform said, “Crypto has been gaining massive momentum and the demand for it is only getting stronger in India, and globally. However, there is a shortage of relevant and verified information on this asset class. Therefore, as India’s largest crypto investment platform, we thought it would be a good start to get the right message across. Being India’s go-to destination for news and views on financial markets, ETMarkets’ extensive reportage on the crypto market will help new and seasoned investors make an informed choice.”

On one hand, the government policy and regulation for cryptocurrency are in progress, the digital assets stakes claims as a mainstream asset class.

Although cryptocurrencies are volatile in nature, still these digital assets managed to attract more audiences in India. The rapid development of its market infrastructure helped cryptocurrencies to emerge out as a mature asset class. 

“At ETMarkets, we believe in serving our readers with the best possible vantage point to understand and invest in an asset. Be it the ripe old ones, or the new emerging asset class. We have a meticulous approach to our reporting that is married with a clear line of thought on ‘what’s in it for me’ analysis for each investment opportunity,” says Sanjeev Kumar, business head at The Economic Times Digital.

He further mentioned that with the launch of ETMarkets’ Crypto Corner, the company would be going in multi-format to make sure the crypto journey of their readers is an immersive experience.  

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